Our goal is
to save animals
We don’t just want to expose problems, we aim to solve them
Our goal is
We defend the most exploited and least protected animals. Our programs engage the public and also institutional and corporate stakeholders.
INVESTIGATIONS
The cameras of the brave and professional investigators of the Essere Animali team enter farms and slaughterhouses to bring to light the terrible suffering endured by animals. Our investigations allow millions of people to see the reality of factory farming and form strong evidence for our campaigns.
INSTITUTIONAL CHANGE
Our campaigns target national and EU institutions, asking for the abolition of practices that are cruel to animals, higher standards and legal protection for farm animals.
CORPORATE ENGAGEMENT
We encourage companies to update their animal welfare policies, for higher standards in their production chain and to eliminate the most harmful practices.
FOOD POLICY
We work with companies, institutions, and universities to promote the transition toward a plant-based food system. We change menus in canteens, educate and train workers, and take part in EU campaigns for more sustainable food policies.
VEGAN PROGRAMS
The best way for people to change their eating habits is not just to show the many reasons to do it, but to support them in this shift, with the most comprehensive toolkit. We do this with various programs that reach and engage hundreds of thousands.
CAMPAIGNS WE HAVE WON
FUR FARMING BANNED
The ban on fur farming is a goal that we set ourselves when we founded Essere Animali back in 2011. We were the first to film the conditions of minks living in these structures and fought hard for ten years to get this amazing result.
FOIE GRAS OUT OF SUPERMARKETS
Although the production of foie gras in Italy is prohibited, selling it is perfectly legal. After publishing an investigation into French farms, we launched this campaign in 2015 with the aim of eliminating foie gras from major retailers. All national and regional chains have joined our campaign and today it is impossible to find this cruel product in Italian supermarkets.