OUR MISSION
Essere Animali’s mission is to create a world in which animals are protected and free to live life on their own terms. We are convinced that no idea is too big to be achieved.
Thousands of people support us and choose to take our side every day. That’s why, even in the face of the dramatic situation in which billions of animals live today, we refuse to lose heart. We can do very little on our own. Together, we can change the world.
OUR COMMITMENT
Our activities mainly focus on animals used by the food industry, because they are the most exploited and least protected by law, as this chart with Italian data shows clearly.
slaughtered animals
(fish excluded)
research, fur, circus and zoo
stray dogs or in shelters
WHAT WE DO
We carry out courageous investigations in factory farms and slaughterhouses, reaching millions of people when our images are published by international media and on TV. We put pressure on institutions to demand legislative changes and on companies to improve their policies. We promote a food system that puts an end to animal exploitation and is more sustainable for the planet.
WE ARE HERE TO GET RESULTS
Believing that a goal is impossible is the first step to not succeeding. For this reason, we set ourselves no limits and work with determination and professionalism every day.
22+ million
italians have seen our investigations on Tv in 2020
20+ MILLION PEOPLE REACHED THROUGH SOCIAL MEDIA EVERY YEAR
12.800+
ALL THE SUPERMARKETS CONVINCED TO STOP SELLING FOIE GRAS
1,5+ MILLION
SIGNATURES COLLECTED BY MEANS OF PETITIONS
135.000+
SIGN-UPS FOR OUR VEGAN PLEDGE CAMPAIGNS
Essere Animali has a strong investigations program which strategically supports the rest of their campaigns and contributes to growing the capacity of the animal advocacy movement. They also work in a neglected and impactful area: improving the welfare of fishes. Essere Animali has a strong approach to strategic planning, goal-setting, and self-assessment.
Animal Charity Evaluators
HOW WE USE YOUR DONATION
For us, the effective use of funds is essential. We are proud to demonstrate that 73% of the funds raised by Essere Animali are directed towards the objectives of our mission.
19% gestione
15% development
66% mission
16% outreach
27% campaigns
17% investigations
6% legal actions
The team
Essere Animali is a team of competent and passionate people who work hard every day to make the world a better place.
Simone Montuschi
President
Brenda Ferretti
Outreach manager
Claudio Pomo
Development manager
Serena Capretti
Local Coordinator - Brescia
Francesco Ceccarelli
head of investigations
Alessandro Ricciuti
head of legal team
Elena Turtas
Creative strategist
Caterina Pavese
Corporate relations specialist
Valentina Taglietti
Food Policy manager
Lorenzo Gasperoni
Web designer e developer
Martina Scalini
Head of communication
Lorenzo Bertolesi
Web content editor
Maria Mancuso
Web content editor
Miriana Tentori
Graphic Designer
Giada Giovanardi
Videomaker
Giuliana Mancini
Fundraising manager
Angela Brancaccio
Supporters care
